He closely checked supply levels of fresh produce, as well as chilled and frozen items, noting that such inspections are part of his regular routine.
Amid global concerns over supply chains and rising prices, Yusuff Ali, Chairman and Managing Director of Lulu Group, chose to leave the spotlight and walk the aisles of his own supermarkets across the UAE.
On Sunday, after inaugurating Burjeel’s Medical Centre at Silicon Central Mall in Dubai Silicon Oasis, he made a quiet visit to the Lulu hypermarket within the mall—not as a formal inspection, but to see firsthand what residents often worry about: food availability and price stability.+
Moving through the store, he engaged with employees and managers, asking straightforward yet crucial questions: which items were running low, what needed restocking, and what more could be done to keep shelves well-stocked. From fresh produce to chilled and frozen goods, he carefully checked supply levels, noting that such reviews are part of his regular routine.
He smiled as he added that such visits are often unannounced. “Sometimes I come without telling anyone, just to see if everything is functioning properly,” he said.
“There is no panic, no shortage of any food products,” he reassured. “All items—including meat, cheese, frozen vegetables, fruits, rice, and pulses—are available. Prices have not increased, and we will ensure they remain stable.”
The visit coincides with UAE authorities reiterating that essential goods are sufficiently stocked nationwide, with strong reserves and no signs of disruption. Officials have also urged residents to avoid panic buying, emphasizing that supply chains remain stable despite regional developments.
Behind Yusuff Ali’s confidence lies a large-scale logistics operation. In the past two weeks alone, the group has received around 110 aircraft shipments from various parts of the world, ensuring a steady flow of goods into the UAE. Supplies are sourced from multiple countries, keeping the system active and responsive.
He also highlighted the wider market impact of maintaining stable prices in large retail chains. “By holding prices steady, it becomes harder for others to increase rates, helping keep overall costs under control for residents,” he said.
His visit underscored that beyond official assurances, operations are actively monitored and reinforced on the ground.
“With continuous supplies coming in, there will be absolutely no problem in the coming days,” he concluded.
