Floward expands UAE operations with new Al Ain fulfilment centre amid rising demand for express deliveries

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Floward expands its UAE network with the opening of a fourth fulfilment centre.

Floward, the premium online gifting platform operating across the MENA region and the UK, has opened a new fulfilment centre in Al Ain, expanding its delivery network with a 90-minute express delivery service in the city.

Since launching in the UAE in 2020, Floward has steadily expanded its presence across the country. The new facility in Al Ain is its fourth fulfilment centre in the UAE, joining existing centres in Dubai, Abu Dhabi and Sharjah. The company currently offers same-day delivery across all seven Emirates and plans to expand its operations further.

Abdulaziz Al Loughani, Chairman and CEO of Floward, said: “Floward has seen consistent growth in demand across the UAE, and the opening of our new fulfilment centre in Al Ain demonstrates our long-term commitment to the country and our confidence in its continued economic growth. This investment builds on the trust our customers have placed in us and our dedication to delivering Floward’s signature gifting experience.”

Floward oversees its entire operation, from sourcing fresh flowers and preparing arrangements to fulfilment and last-mile delivery through temperature-controlled vehicles. This integrated model gives the company greater control over quality, freshness and presentation, helping ensure a consistent experience for customers.

The Floward app is available on the App Store, Google Play and AppGallery.

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